Identity
Name, tagline and links in the client page header and footer.
Logos and cover
Dark logo for light backgrounds, light logo for dark ones. The hero photo sits behind the cover title.
Colours, texture and type
F.A.M.'s default look: three colours and a background texture. Backgrounds always stay black, cream and white. A proposal can use its own (for example the client's colours) from the builder's Brand kit button.
Used for small flourishes like “Let's build”.
Headings / body
Big Shoulders Display / Barlow
About and services
The “About Field Athletic” section near the end of every proposal.
Services
+ Add a service
⋮⋮Feasibility, budgeting, permitting & insurance
⋮⋮Venue sourcing & city services
⋮⋮Live event & music production
⋮⋮Talent booking & artist management
FAQs
Default questions for new proposals. Each proposal can edit its own copy.
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How do I make my picks?Tap the thumbs-up on at least one option in every group, for each stop. Use thumbs-down for anything that's not a fit, then hit Review & send.
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What if none of the options work?Tap “None of these work for us” and tell us what you'd like instead.
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Are the fees final?No. Fees are estimates based on typical ranges and change with routing and date.
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